Courntey is an amazingly talented photographer based out of Kitsap, Washington. We first started working together when she consulted with me on a potential name change for her business. Originally it was called “Cedar & Sage Photography”, but she does not plan on starting a studio or hiring anyone else. We decided it was more important to center her as the photographer specifically, and thus changed the name.

Along with this name change a whole new brand was born. Courtney wanted branding that matched her photography style, but wouldn’t take away from the photos as the star of the show. We went with her favorite color of green and some neutrals to really keep it simple.

Courtney’s logo is a monogram of her name turned into a camera. While going with a wordmark would keep with the theme of centering the photographer as the brand, the symbol is easily recognizable, makes watermarking a breeze, and is informative enough to stand on its own. 

For the website photo quality was the top priority, as well as a lightbox feature. Courtney also wanted her different services explained with examples of relating work. To achieve this I created tabs on her services page for visitors to easily and quickly view her offerings.